iFood Decision Sciences (iFoodDS) announces the appointment of Victor (Vic) Smith, CEO  of JV Smith Company, to its Board of Directors.  

“Vic is a recognized leader and innovator in the fresh vegetable industry,” says iFoodDS  CEO Diane Wetherington. “Whether it is in the area of food safety, sustainability or  protecting farm workers, Vic has consistently shown his leadership by adopting programs  that benefit consumers, the environment and farm workers. We are proud to have him join  the iFoodDS Board and share his wisdom, perspectives and experiences,” she says.  

iFoodDS is the leading food safety software platform in North America and has expanded  internationally. The company develops software solutions for farmers, harvesters, coolers,  packers, processors and shippers. The company works with businesses across the  produce industry to refine software that meets their data needs, track trends and  implement food safety solutions that advance continuous improvement. 

“Having firsthand experience with iFoodDS products, I have seen how streamlining data  through their unique software systems has improved our farming operation, harvesting  practices and enhanced our traceback systems too,” Smith says. “As I participate on the  Board, I hope to provide perspectives on challenges farmers face every day and become  more directly involved in how technology can help overcome those challenges and improve  food safety practices.”  

Smith followed his father into the produce business over 40 years ago. His company  grows vegetables in both Yuma, Arizona and Baja, Mexico. In addition to being CEO of JV  Smith Company, Smith serves on the Board of numerous produce and philanthropic  organizations, including Western Growers Association, the Center for Produce Safety  (CPS) and Brighter Bites. In 2012, Smith established the Smith Family Foundation, which  supports local youth and community programs in Arizona and California.  

“I have been particularly impressed with Vic’s commitment to food safety through his  service at CPS,” Wetherington says. “In addition to his work on the CPS Board, Vic has  opened his fields to scientists and experts to advance their work and has been a tireless  advocate for food safety research and real-life solutions to protect public health. We look forward to learning from Vic and we are excited to see what we can accomplish as we  work jointly to improve food safety,” Wetherington says.  

-end 

For more information: hbekris@idsfoodsafety.com